Thesis Internship Software and Platforms Industry - GenAI & Data-Driven Sales/Marketing Models - Amsterdam
- Period: 5 - 6 months
- Hours per week: 40
- Location: ITO office, Amsterdam. Opportunity to occasionally work from home
- Start date: 1st September 2025
- Interested? Please apply with your CV, grade lists and motivation letter
The work
As CMT Management intern, you will work directly with the client in a team of young and enthusiastic colleagues. You help leading organizations at one of our Software and Platforms clients to solve their most complex business problems, whilst continuously developing your market-relevant knowledge, your advisory and commercial skills.
Team: As an intern you will be working with members of the CMT practice in the Netherlands but also with colleagues from our Song service.
Potential Topics: As an intern, you will work on real-world projects with one of our Software & Platforms clients while writing your thesis on a relevant topic. We've identified three potential thesis themes within the Marketing domain and are currently accepting applications for each.We’re excited to hear your perspective and learn what kind of research question you would propose. Our goal is to bring academic insight into these highly practical topics and we're eager to see how your ideas can bridge both worlds.
The topics are:
- Transform customer engagement through data-driven intelligence (increase effectiveness and drive efficiencies)
- Drive GTV uplift with Retail Media and Ad Sales/Inside Sales
- Influence of GenAI on the Sales and Marketing Operating Model
Therefore, during our recruitment process, we are interested in your aspirations and academic interests.
Who we are - Strategy & Consulting
In today’s world, business leaders want to rapidly and confidently reinvent to increase resilience, mitigate risk, and grow with sustainable value. That’s where Accenture Strategy & Consulting comes in. We bring together strategic visionaries, industry experts, practitioners from across every enterprise function, business intelligence professionals, change specialists, data and AI authorities, and many other specialized skills to co-create each client’s unique path to reinvention.
You will be a trusted partner to business leaders, working with a diverse team of experts to deliver successful tech-enabled transformation and new kinds of value for your clients. Join our global network of people using the latest assets, platforms and partnerships to help bring ideas to life.
Strategy & Consulting is one of five services that make up one Accenture – the others are Operations, Technology, Song and Industry X.